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10 things brand managers should know about social media



Social media is evolving so rapidly that it can be tough to keep up. The infographic below by digital marketing firm Mainstreethost is another great resource, revealing 10 surprising facts about social media.

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Is Facebook banning Like Gates



Is Facebook banning Like Gate’s and the ability to force visitors to “Like” a page in order to get access to the tab app content? You must not incentivize people to use social plugins or to like a Page.

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How the Smartphone Ushered In a Golden Age of Journalism



When I first arrived in New York, some time back in the last century, I gazed in awe and fascination at subway riders reading The New York Times.

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The Paradox of Leading a Social Business



In social business, the best way to lead might be to follow — or at least get out of the way. In last year’s report on social business conducted by and Deloitte, we highlighted the importance of effective leadership for social business.

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'Facebook Inc.' Actually Has 2.2 Billion Users Now — Roughly One Third Of The Entire Population Of Earth



The reason everyone underestimates Facebook is that the company is putting up such massive numbers — 1.3 billion monthly active users and nearly $3 billion in quarterly revenue. It is sometimes hard to appreciate just how truly massive Facebook is.

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Examining How Social and Other Emerging Media Are Being Used in Public Relations



For the past eight years, we have conducted an annual survey measuring how social and other new media technologies are being used in public relations practice.

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How Smartphones Have Unleashed Humanity’s Creative Potential



Look at your smartphone. Think about the decisions you will make on it today. You may snag a dinner reservation, tell your spouse you’re running late, or craft a response to an email from your boss.

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12 Most Strategic Goals for Social Media Contests



Too many people are making mistakes in how they view contests. Social media contests seem like a great way to drive business: you set something up, you make people like you or follow you and voila! You’ve met your objectives — sales and brand loyalty are going to soar! Right? Wrong.

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Research Shows that Seven Hours of Sleep Might Be the Sweet Spot



Eight hours of sleep. Six hours of sleep. Seven hours of sleep. It seems like every year we see a study that claims that some amount of hours is better than another. The Wall Street Journal collects together a few studies that show data suggests that seven hours might be the sweet spot these days.

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4 power tips for creating hot content



Establishing your brand on digital channels requires the right kind of content. What’s the right kind of content? That depends on your audience. Content can be a mixture of product and safety announcements, informational posts and articles, news and trend alerts and funny anecdotes.

Read the full article here: http://ift.tt/1sLGw20