Schott's Social Insights

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Michigan Passes Law to Protect Social Media Accounts

This is becoming a trend amongst states.

State of the Media: The Social Media Report 2012

  • What’s driving the continued growth of social media?
  • How is consumer usage of social media evolving?
  • How is social media impacting marketing?
  • Who is using Pinterest?

Snapshot Of 2012 Facebook And Twitter Interactions At Large Companies [INFOGRAPHIC] - AllTwitter

Here’s some additional support to share with your company when you try to tell them why tweeting in the New Year is essential - and getting on Facebook (if you aren’t there yet), makes sense too, of course!

Take It From One Who Tweets: CEOs Need Social Media

Social media keeps you in touch with your customers and market.

61 percent say LinkedIn is their go-to social networking tool

The largest contingent using the platform is the 35-44 age group.

Social Media Watercooler

Very cool interactive infographic. Good data.

The Ultimate Social Media Image Sizing Cheat Sheet

This is a great reference for social channels.

10 of the best social media campaigns from 2012

Some creative ideas here.

A review of the role of the social media director, and predictions for 2013

Great summary that applies to how we are progressing in social at Entergy as well.

gnjohnson:

The below is taken from my foreword to USM’s “Highlights from 2012” - a series of our most popular articles from the last year. You can grab a copy here.

2012 has been a big year for social media practitioners. It’s the year when your remit expanded – exponentially.

From a role focused…

The top 10 social media fails of 2012

Note the hijacking of McDonald’s hashtag campaign.